Coors
Helping an iconic brand like Coors “Keep It Fresh” requires a constant blend of sharp strategy and strong visuals. As Senior Graphic & Motion Designer, I lead the concepting, design, and production of content across Coors' main social channels.
Client: Coors Ireland
Role: Graphic Design | Motion Design | Video Editor
Agency: Connelly Partners
Content Design & Production
A core part of my role was designing and producing regular content for Coors' social channels.
Each piece brought together original footage, editing, motion graphics and sound design, made for the feed and built to feel unmistakably Coors.
OOH Summer Campaign 2025
In bringing the Summer OOH campaign to life, the goal was to add a tangible sense of energy while keeping the focus firmly on Coors' iconic brand assets.
Shot In-House
When a design needed something original, I could shoot it in the in-house studio and take it all the way through to the finished layout, cutting out the wait for stock or outside photographers.
Occassions
While mapping out the year ahead, I led the concepting of content built around key events and seasons. From festival season to back-to-college to the next weather warning, we made sure Coors showed up for the moments that mattered.